Inkjet printers are set to change the way print service providers (PSPs) think about printing. Whether they need highly personalised, low-volume work or specialised applications for specific uses, inkjet printers can accomplish more, for less.
Of course, there are many reasons for print service providers to turn to inkjet for their printing needs. Inkjets are more efficient, faster and can even generate more money when used correctly. In this blog, we’ll highlight 5 benefits of inkjet for you and your customers.
1 - Inkjet is extremely productive
Gain more job opportunities.
The demands of customers are growing, and with it the need for new and interesting applications. The challenge is many traditional printers cannot keep up with these increasing demands. However, inkjet printers are one of the most productive options available when it comes to printing systems - especially when compared to toner-based printers.
Some of the applications where other printers cannot perform as well as inkjet include:
- Pre-foiled forms
- Carbon-less paper often used in logistics & transportation companies
- Basic window envelopes
- Inkjet-printed materials such as school applications, forms, etc. which can be written upon
Inkjet printers can satisfy the above applications and more while remaining highly efficient. This enables customers to have a printing solution that is up to the task, no matter the requirements without sacrificing productivity.
2 - Inkjet offers hyper personalisation
Value-added service opportunities.
Everyone, from potential clients in B2B or B2C environments to employees receiving internal memos, are now used to receiving a large quantity of personalised digital content - and it shows.
Qubit research found that 81% of consumers are willing to switch their loyalty for a more personalised experience, and One Spot revealed that a brand’s average order value increased by 5% when personalised content was included, and conversation rates increased by 6%.
Personalisation is powerful and with inkjet, production of colour and monochrome is quick and efficient, creating an attractive technology for personalised communications and customer needs. In addition, Kyocera's sheet-fed, inkjet technology can do all of this on new applications which are difficult or impossible with toner-based products.
Inkjet combines the benefits of digital technology, such as quick turnaround and variable data printing, with the high-volume capabilities of offset presses. This enables users to produce personalised content in large quantities while it’s still relevant, which is valuable for a range of industries looking to enhance their customer experience.
3 - Inkjet is fast
Produce quality, faster.
Every minute you have to wait for a printing operation to complete is time that could be spent doing something more productive. This is why you should always look for more efficient printers to suit your needs.
Inkjet printers guarantee that customers can get their printing done quickly and reliably. The high return on productivity is because, unlike toner-based systems, inkjet printers don’t need repetitive colour calibration, start-up routines, or prolonged maintenance, making them the streamlined printing option.
Our own TASKalfa Pro 15000c is up there with the best. With a warmup time of just 60 seconds, it’s among the quickest in the industry, allowing customers to spend more time printing and less time waiting for their device to start up. Once warmed up, the first impression takes just 5.5 seconds to complete, and A4 jobs can be churned out at a speed of 150 pages per minute.
4 - Inkjet is easy to use and reliable
A sustainable, reliable approach.
The days of reading a hundred-page manual are over – you want something easy to use that you can trust. Toner-based printers are the opposite of this. They have many replaceable and moving parts and need to be set up correctly to see results. Additionally, toner-based printers require long maintenance procedures that can only be done by a professional, less you risk more breakdowns.
On the other hand, inkjet printers are simple to use, require less maintenance, and drastically reduce replaceable parts. Customers can use the printer with far less training than toner-based printers and can customise their uses accordingly without consulting a professional. Inkjets are also less likely to break down or require replacements.
In addition, inkjet printers are the sustainable choice, with lower energy consumption and the absence of any Ozone damaging chemicals.
5 - Inkjet provides cost-effective quality
Exact quality for exact applications
Only inkjet technology grants you the ability to offer your customer the right product mix, at the right time, with the right quality at a competitive cost. Its high speed to market while adhering to the exact quality requirements of a wide range of applications, meaning it can get more work done for less running time.
Cut sheet inkjet printers are also available at a competitive cost that is suited for a dedicated application range, with less money spent on running costs, maintenance and replaceable parts.
The Better Printing Option
Flexibility, quality, personalisation, efficiency, ease-of-use or cost-efficiency - inkjet has it all. It creates endless opportunities in print that PSPs can benefit from almost immediately after purchase.
Inkjet technology is an innovative investment for the future which satisfies the growing demands of PSPs and their businesses. It’s no wonder why the latest printing offerings like Kyocera’s TASKalfa Pro 15000c are all adopting the technology to make printing easier, for all.
Contact Kyocera today to find out how we can help give you and your customers the competitive edge of the future with inkjet technology.
